This started with people we know — not a business opportunity.
When Keith Kellum decided to build his real estate practice around the military community, it wasn't because he read a report on veteran demographic growth. It was because he lived the transition — the orders, the compressed timeline, the family stress, the financial uncertainty on top of everything else a service member carries when their tour ends or their station changes.
Jerod Lee's father served in the Navy. That relationship gives Jerod a personal understanding of what military families carry — not the kind you read in a training manual. Julie's siblings are active duty today. Military service is woven into the fabric of this team at a personal level, not added as a credential.
Perfect Military Connection exists because the Treasure Valley has a significant military community — Mountain Home AFB is 45 minutes from Boise — and most of that community is being served by agents who treat VA loans as a complication and PCS timelines as someone else's problem. We built this program because the alternative isn't good enough.
Navy veteran. The reason this program was built with intention, not marketing copy. Jerod grew up understanding what service requires and what it earns.
Currently serving. A daily reminder that the families behind every service member are navigating real life alongside a uniform — and deserve real support.
The face of this program. A veteran who built his real estate practice specifically to serve the community he came from. Keith handles every military referral personally.